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Elevate Your Thanksgiving Baking: Beyond Pies

by Ryan McCoy
Thanksgiving Baking

Thanksgiving is a golden opportunity for bakeries to showcase their creativity and attract a swarm of customers eager for festive treats. While pies are a staple and beloved choice, diversifying your bakery’s menu can set you apart and boost your sales significantly this fall. In this post, We will share some innovative and delicious ideas to complement the classic pies, ensuring your bakery becomes the go-to spot for Thanksgiving desserts to ease your customer’s Thanksgiving Baking.

Savory Breads and Rolls

Thanksgiving dinners are incomplete without a basket of warm, freshly baked bread. Introduce a variety of savory bread and rolls infused with herbs like rosemary, thyme, or sage. You could also experiment with stuffed bread, incorporating ingredients such as cheese, garlic, or caramelized onions. These aromatic and flavorful additions will surely leave a lasting impression on your customers.

Visit BakeMark’s website for top-quality ingredients and recipes to perfect your savory breads and rolls.

Delectable Cakes and Cupcakes

Expand your menu with autumn-themed cakes and cupcakes. Think spices, nuts, and fruits! Spice cakes, carrot cakes, or apple cinnamon cupcakes can become instant hits. BakeMark has all the cake mixes you need to bring a wide range of fall flavors to your bakery this month. Don’t forget to decorate them with festive icing or toppings to make them irresistible. Sprinkelina’s line of Autumn colors will make any bakery case vibrant.

Fall Inspired Cookie

Cookies are a great addition to any Thanksgiving spread. Offer a range of options from classic chocolate chip to fall-inspired flavors like pumpkin spice, maple pecan, or cranberry orange. You could also offer beautifully decorated sugar cookies in shapes like leaves, pumpkins, or turkeys.

Traditional With a Twist

You can also add a modern twist to traditional Thanksgiving desserts. Update the classic apple pie with a salted caramel drizzle, or create a pumpkin cheesecake with a gingerbread crust. These twists on classics can attract both pie lovers and those looking for something new.

Thanksgiving is the perfect time to showcase the versatility and creativity of your bakery. By expanding your menu beyond pies, you not only cater to a wider audience but also increase your potential for sales and customer loyalty. Remember, the key to a successful Thanksgiving menu is quality ingredients and innovative ideas. So, get baking, and let your bakery shine this fall season! Take that Thanksgiving Baking hassle our of your customer’s To Do’s on that already busy day.

Ready to take your Thanksgiving baking to the next level? Visit BakeMark’s website today for all your baking needs and inspiration. Happy Baking!

SPRING INTO SPRING – OUR ANNUAL FRESH START

by Ryan McCoy
Spring Sweets, spring baking

SPRING INTO SPRING – OUR ANNUAL FRESH START

March 21st marks the beginning of a new, fresh season – Spring 2021.  It’s a great chance for us to retool and refocus our energy and make the most of our special opportunities in the baking industry.  If we were nature, Spring would mean we’d have bright, colorful flowers; fresh, green grass; refreshingly crisp air; and weather that leaves the cold and bleak winter behind.  If we were a baseball team, we’d stretch our muscles and build the teamwork necessary to compete in the World Series.  But since we love baking, we have the opportunity to create our own fresh start, and we don’t even have to rely on the weather.  Let’s scrub away last year and get ready for a bright, colorful, profitable new year! 

Here are a few Spring suggestions focusing on the basics:  Cleanliness, Service, and Quality! 

BAKERY CLEANLINESS

Yes … the notion of “Spring Cleaning” really does exist, and you can make it happen.  Set aside some slow time for a bakery “deep clean” that’s more thorough than your daily routine.  From your display case, take out all product, racks, and trays, and vacuum / scrub / wipe all surfaces to get them really, really clean.  While the case is empty, clean and polish the glass so it shines.  This is also a great time to clean out-of-the-way corners of the customer area floor; behind large appliances; and every inch of your stockroom – 1) pull out all bags, tubs, and pallets; 2) clean and mop the floor, and 3) replace everything in the clean stockroom (you may want to reorganize and label while you’re at it).

Spring Cleaning

CUSTOMER SERVICE

Use Spring as the perfect excuse to review customer service techniques with your salesclerks and bakers.  Not only should interactions with customers be warm and  friendly, but each should be viewed as an opportunity to help the customer by using suggestive selling.  Always suggest a new product; a larger size; anything warm and fresh from the oven; and maybe suggest a dozen donuts for the office instead of one or two for the road.  It’s a great way to befriend your customers while building your sales and profits at the same time.

PRODUCT QUALITY

Here’s where you have a distinct advantage over other bakeries simply by being a BakeMark customer.  Our mixes (Donut, Bread, Crème Cake, Brownie, Hispanic, Specialty), Fillings, Icings and Glazes, Toppings and Inclusions, Flavors, Additives, Gourmet Chocolate, and Frozen products are all the very finest quality available.  They have been designed and manufactured with you in mind giving you delicious flavors and textures, simple preparation procedures, and unmatched quality – all at reasonable prices and unlimited support.

AN ADDED SPRING BONUS – YOUR BAKEMARK SALES REPRESENTATIVE

A fresh start to Spring always excites your BakeMark Sales Representative.  He or she has years of experience refreshing and getting ready for the upcoming year of baking excellence.  This experience comes to you in-person – not from a computer program – so the advice you receive applies directly to your real bakery, your actual customer base, and your actual product offering. 

Ready?  Get set!  Spring into Spring!  And always remember:  BakeMark is here to help.